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Tracking → Overview is the summary view of every keyword you track. It answers three questions: where do you rank overall, what moved, and are AI Overviews taking your traffic.

Stat cards

Avg Position excludes keywords that don’t rank, so it improves when a keyword falls out of the top 100 entirely. Read it next to Ranking — the average is only meaningful if that count is holding steady.

Position Distribution

A bar per position band, with the keyword count on the right:
  • #1 – #3
  • #4 – #10
  • #11 – #20
  • #21 – #50
  • #51 – #100
  • Not Ranking
The bands are exclusive — a keyword at position 2 is counted in #1 – #3 only, not in every band below it. That’s why the bars sum to your total tracked count, while the In Top 10 stat card above sums the first two bands. Bar lengths are scaled to the largest band, not to your total, so the biggest band always fills the row.

AI Overview Impact

Two rates, based on whether Google returned an AI Overview for each tracked keyword on its last check: Trigger Rate — the share of your tracked keywords where an AI Overview appeared at all. High trigger rate means AI answers are shaping the results you compete in. Citation Rate — of the keywords that triggered an AI Overview, the share where your domain was cited in it. This is the number to move. Both are shown as a percentage with the underlying counts beneath (12 of 40 keywords). Until the first rank check completes you’ll see No AI Overview data yet.
Citation Rate is a percentage of triggered keywords, not of all keywords. A citation rate of 50% with a trigger rate of 4% means you’re cited in half of a very small number of AI Overviews.

Improved and Declined

Two counts drawn from the ten most recent position changes — how many moved up and how many moved down. For the full list with date filtering, see Position changes.

Top Gainers and Top Losers

Two tables, up to five rows each, showing Keyword, current Position, and Change. Gainers are sorted by largest improvement, losers by largest drop. When there’s nothing to show, you’ll see No gainers or No losers. These come from the same recent-changes data as the counts above, so on a brand new project both are empty until there’s a second rank check to compare against.

Changing the schedule

Click Settings in the page header to open the Rank Tracking Schedule panel: Click Save Settings. The Timezone is applied — a check set to 09:00 with America/New_York selected runs at 09:00 New York time, and follows daylight saving. Frequencies are real intervals measured from the last run, not calendar rules:
  • Every day — every 24 hours at the chosen hour.
  • Every 3 days — three days after the last run, not a fixed day of the month.
  • Once a week — seven days after the last run, not a fixed weekday.
Lowering the cadence reduces how much of your keyword quota you consume. See Usage and limits.

Tracked keywords

Add, pause, edit, and remove the keywords behind these numbers.

Position changes

The full movement list, not just the top five.

Competitors

The same keywords, measured against competitor domains.

Ranking alerts

Get told when something moves instead of checking.