General
Project Name
Edit the field and click Save Changes. The name updates everywhere immediately — the project card, the sidebar switcher, and reports that reference it. Nothing that’s been collected is affected.Domain
To track a different domain, create a second project. That’s also the better outcome if you’re migrating — you keep the old site’s history for comparison instead of losing it.Search Locale
Sets the default Location and Language for the project. These drive keyword research, SERP lookups, and the AI search features — they decide which market’s results Surnex measures you in. Both are searchable dropdowns: roughly 185 locations and 65 languages. Change either and click Save Locale. Saving these is separate from Save Changes under General — each section has its own button, and clicking one doesn’t submit the other.Changing the locale doesn’t rewrite history. Existing rankings keep the location and language they were collected under; the new setting applies to data collected from that point on. Comparing positions across a locale change is comparing two different search results.