Content Tools holds two AI-powered writing utilities. Both take pasted text and return results immediately — nothing is stored, and neither is tied to your tracked keywords or crawled pages.
Grammar Check
Paste text into the box — “Paste your text here to check for grammar issues…” — and click Check Grammar.
The result is either no issues found or a count (7 issues found) followed by the list. Each issue names the problem and offers one or more suggestions you can apply yourself.
Useful as a final pass before publishing, particularly on copy assembled from several people or translated from another language.
Paraphrase
Paste text into the second box — “Paste your text here to get a rewritten version…” — and submit. You get back a rewritten version of the passage, with a Quality score to one decimal place where one is available.
The quality score reflects how well the rewrite preserves the original meaning. A low score usually means the source was ambiguous, heavily jargoned, or too short to rewrite meaningfully.
Paraphrasing existing content doesn’t make it original in the way search engines care about. Rewriting a competitor’s page produces something that reads differently and says nothing new — which is exactly the pattern thin- and duplicate-content checks are designed to catch. Use it to tighten your own drafts, not to reproduce someone else’s.
They’re writing aids, not SEO tools. Specifically, they don’t:
- Score content against a target keyword
- Analyze competing pages or suggest topics to cover
- Check the pages on your site — paste text in manually
- Save anything; results disappear when you navigate away
For content problems on your actual site, use a site audit — the content category covers thin content below 300 words and near-duplicate pages, checked against pages that were actually crawled.
For deciding what to write, use keyword research and read the intent column: matching page format to intent affects rankings far more than prose quality does.
Usage
Both tools call an external service on each request and draw on your plan’s allowance. See Usage and limits.