> ## Documentation Index
> Fetch the complete documentation index at: https://docs.surnex.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Notification preferences

> Choose which events notify you and through which channels.

**Settings → Notifications** is a grid: events down the side, channels across the top. Tick the combinations you want.

## Channels

| Channel     | Setup                                                                   |
| ----------- | ----------------------------------------------------------------------- |
| **In-App**  | None — delivers to the [Notification center](/notifications/view)       |
| **Email**   | None — sent to your account address                                     |
| **Slack**   | Requires an incoming webhook URL (`https://hooks.slack.com/services/…`) |
| **Discord** | Requires a webhook URL (`https://discord.com/api/webhooks/…`)           |

Slack and Discord must be configured before they can be selected. Until you've added a webhook URL, their column shows *"Enable \[channel] in settings first"* — click the channel to open its settings panel and paste the URL.

Saving a channel confirms with *"\[Channel] settings saved"*.

## Events

### Ranking

| Event              | Fires when                         |
| ------------------ | ---------------------------------- |
| **Rank Improved**  | A keyword improved by 5+ positions |
| **Rank Dropped**   | A keyword dropped by 5+ positions  |
| **Entered Top 3**  | A keyword entered positions 1–3    |
| **Entered Top 10** | A keyword entered positions 1–10   |
| **Lost Top 10**    | A keyword fell out of the top 10   |
| **Lost Top 100**   | A keyword stopped ranking          |

These match the [ranking alerts](/tracking/alerts) exactly — the thresholds are the same, and these preferences only control *delivery*. The alerts themselves are always generated and always appear in the feed.

### Audits

**Audit Complete** — a site audit finished processing.

### Backlinks

| Event                         | Fires when                                                        |
| ----------------------------- | ----------------------------------------------------------------- |
| **New Backlinks**             | New backlinks discovered                                          |
| **Lost Backlinks**            | Previously known backlinks lost                                   |
| **Referring Domains Dropped** | Referring domains fell by 10% or more                             |
| **Referring Domains Spike**   | Referring domains rose by 50% or more — flagged as potential spam |
| **Domain Rank Dropped**       | Domain rank fell by 50+ points                                    |

**Referring Domains Spike** is the one worth enabling even if you turn off the rest. A sudden 50% jump in referring domains is more often a negative-SEO or spam-link event than a marketing success, and it's the kind of thing you want to hear about immediately.

### AI Visibility, Local SEO, Web Vitals

* **Snapshot Complete** — an AI visibility snapshot finished
* **Rankings Check Complete** — a local SEO check finished
* **Vitals Check Complete** — a Core Web Vitals audit finished

### Reports

**Scheduled Report Ready** — an [automated report](/reports/automation) has been generated.

### Account

**Usage Limit Warning** — you're approaching your plan's [usage limits](/billing/usage). Worth leaving on: hitting a limit silently stops data collection.

## Choosing what to enable

The completion events — audit, snapshot, local, vitals — fire every time a scheduled job finishes. On a project checking daily, that's a notification a day per feature saying nothing happened of note. Enable them while you're waiting on a specific run, and turn them off once you trust the schedule.

The events genuinely worth pushing to email or Slack are the ones you'd act on: **Lost Top 10**, **Lost Top 100**, **Referring Domains Spike**, **Domain Rank Dropped**, and **Usage Limit Warning**. Everything else reads fine in the [Notification center](/notifications/view) when you next look.

## Permissions

Changing organization notification rules requires the **owner** or **admin** role. Members can view them and read their own notifications. See [Roles and permissions](/organizations/roles).
